Director, Bingham Osborn & Scarborough

Freda Lam Zietlow is a Director of Bingham Osborn & Scarborough (BOS), a private investment and wealth management firm with over $3.5 billion under management, serving individuals, families, endowments and foundations. She brings extensive investment expertise, covering public and private securities. Freda also oversees the firm's portfolio management team and heads its socially responsible and impact investment research. 

Prior to joining BOS, Freda was a Vice President of Fremont Realty Capital, responsible for over $1.0 billion of real estate private equity and debt investments.  Freda was formerly an investment banker and fixed income research analyst with JPMorgan in New York and Hong Kong. She began her career at the Trump Organization in New York managing various luxury real estate development projects. Her professional experience also includes working with leading financial institutions such as G.E. Investments and Deutsche Bank.

Active in the community, Freda serves on a number of non-profit and corporate boards, including the Bank of the Orient, the 1990 Institute, and the Programs Committee of the Financial Planning Association of San Francisco.  Previously, Freda served on the Boards of the Global Montessori International School and Piedmont ALPS.  

Freda graduated with High Honors from University of California, Berkeley with a BA in Architecture. She earned an MS in Real Estate from Columbia University and an MBA in Finance from the Wharton School. Freda has held the Chartered Financial Analyst designation since 2002.

Freda resides in Piedmont, California with her husband and two children. She speaks fluent Cantonese and Mandarin Chinese.